Tina Solo

Tina Solo

Feel Yourself

Summary

Feel Yourself is a spec campaign inviting Sephora customers to enjoy their beauty routine as a process rather than the means for a result.

Conceived, shot, and edited over the course of one week, the video makes use of warm tones, slow rhythms, and close-up shots emphasizing tactile pleasure. The result is a feeling of intimacy that links the brand with a comforting and relaxed beauty ritual.

Created For

Sephora — spec work developed at FAME, an eight-week creative program at Grey Group

Roles

Copywriter
Art Director
Video Producer
Video Editor

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